It has been quite a couple of weeks for Abbott Mead Vickers BBDO. First, it retained the £20m Lotto ad account against stiff competition. Then it snared the £13m Pizza Hut business and topped it off last week with the £15m Capital One account.


Now the agency has done a very fine ad for its new Mercedes client. It stars the actor Josh Brolin and it is as slick as bottle of Dove body lotion. It is all about "presence" and, never mind the car, the ad itself has pre...
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